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Managing Corporate Social Responsibility: A Communication Approach, by W. Timothy Coombs, Sherry J. Holladay

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Managing Corporate Social Responsibility offers a strategic, communication-centred approach to integrating CSR into organizations. Drawing from a variety of disciplines and written in a highly accessible style, the book guides readers in a focused progression providing the key points they need to successfully navigate the benefits and implications of managing CSR.

• Chapters are organized around a process model for CSR that outlines steps for researching, developing, implementing, and evaluating CSR initiatives
• Emphasizes stakeholder engagement as a foundation throughout the CSR Process Model
• Discusses ways to maximize the use of social media and traditional media throughout the process
• Offers international examples drawn from a variety of industries including: The Forest Stewardship Council, Starbucks Coffee, and IKEA.
• Draws upon theories grounded in various disciplines, including public relations, marketing, media, communication, and business

• Sales Rank: #895027 in eBooks
• Published on: 2011-09-07
• Released on: 2011-09-07
• Format: Kindle eBook

Review
“This will become a seminal text that can be used at both undergraduate and graduate levels. It is well-written, incorporates U.S. and European theoretical perspectives on CSR practice, and places it squarely in the domain of strategic communication.”
- Derina R. Holtzhausen, Oklahoma State University

“CSR has become the new mantra of the corporate world. With a strategic and process oriented approach to CSR, this important book provides new research-based insights into the concept, philosophy, and practice of CSR.”
- Winni Johansen, Aarhus University

“Without a sound CSR commitment by management, efforts to communicate CSR are at best facile and at worst manipulative and deceptive. CSR theory reasons that the organization must first be “good” if it is to communicate in ways that can advantage its brand equity and protect it against unwarranted attacks. Coombs and Holladay wisely understand this battlefield and build on it to advance the understanding of what can and must be said to feature businesses’ CSR achievements.”
- Bob Heath, University of Houston

From the Back Cover
Corporate Social Responsibility (CSR) has become central to many businesses as they negotiate in an increasingly global marketplace. This book offers a strategic, communication-centred approach to integrating CSR into organizations, founded in stakeholder engagement and dialogue. It is structured around the CSR Process Model, which guides readers through the research, development, implementation, and evaluation of CSR initiatives. Corporate reputations are increasingly dependent upon CSR, which in turn signals the importance of this topic for organizational success and the need to integrate stakeholders into this process. Lively, international examples are used throughout and are drawn from a variety of industries to illustrate the challenges of doing CSR well.

Topics covered include maximizing the use of social media and traditional media; creating strategic initiatives that reflect the organization’s missions and its capabilities; communicating to promote CSR efforts; collaborating with third party organizations; assessing internal and external stakeholder expectations and involving stakeholders in CSR efforts; and managing challenges to an organization’s CSR record. This highly accessible book draws from a variety of disciplines to illustrate how corporate social responsibility should be viewed as an ongoing process grounded in effective communication practices.

About the Author
W. Timothy Coombs, Ph.D., is a Professor in the Nicholson School of Communication at the University of Central Florida. He is the 2002 recipient of the Jackson, Jackson & Wagner Behavioral Science Prize from the Public Relations Society of American for his crisis research. He is author of the award-winning Ongoing Crisis Communication (1999), Today’s Public Relations (with Robert Heath, 2006), and Code Red in the Boardroom: Crisis Management as Organizational DNA (2006).

Sherry J. Holladay, Ph.D., is Professor at the Nicholson School of Communication at the University of Central Florida, Orlando. Dr. Holladay's research interests include corporate social responsibility, crisis communication, activism, and reputation management. Her work has been widely published in journals.
Together, Timothy Coombs and Sherry Holladay are authors of the award winning books It’s Not Just PR: Public Relations in Society (2007, Wiley-Blackwell), PR Strategy and Application: Managing Influence (2010, Wiley-Blackwell) and co-editors of The Handbook of Crisis Communication (2010, Wiley-Blackwell).

Most helpful customer reviews

0 of 0 people found the following review helpful.
This book fit right in with the course we offer...
By Tool Lover
Good readable and accessible text on CSR. Fits right in with the course we offer...much better than the old text "Taking Sides, Clashing Views in Business Ethics."

0 of 0 people found the following review helpful.
good textbook
By May Hauer-Simmonds
may hauer simmonds said: great book! very good approach about pr and social corporate communications. it gives you a god idea of how you can make good things happen.

0 of 0 people found the following review helpful.
Good BOOK
By Anumati
Good Book, very essential information and guidance on practices of Managing Corporate Social Responsibility. Had to read it to write my thesis.

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[T536.Ebook] Download PDF Schwartz's Principles of Surgery ABSITE and Board Review, 10/e, by F. Brunicardi, Dana Andersen, Timothy Billiar, David Dunn, John G. Hunt

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The premiere Q&A book in surgery returns for a tenth edition, featuring updated chapters corresponding directly to the classic�Schwartz’s Principles of Surgery, Tenth Edition. This powerful review gives you more than 1,000 board-style questions likely to appear on the American Board of Surgery in-training exam and the surgery board exam.

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Developed by some of the top minds in modern surgery, Schwartz’s Principles of Surgery ABSITE and Board Review, 10th edition,�provides the most current, authoritative perspectives on surgical practice. Each question is accompanied by answers and comprehension-building rationales, ensuring your complete understanding of the material. This beautifully illustrated text is truly the ultimate resource to assist in your certification and recertification exam review.

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• Sales Rank: #133128 in Books
• Published on: 2016-03-28
• Original language: English
• Number of items: 1
• Dimensions: 10.80" h x .70" w x 8.50" l, .84 pounds
• Binding: Paperback
• 384 pages

About the Author

F. Charles Brunicardi, MD, FACS, Chief of Surgery, Vice Chair, Department of Surgery,

UCLA Medical Center.

�

Dana K. Andersen, MD, FACS, Program Director, Division of Digestive Diseases and Nutrition, National Institute of Diabetes and Digestive and Kidney Diseases,
National Institutes of Health.

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Timothy R. Billiar, MD, FACS, George Vance Foster Professor and Chairman of Surgery,

Department of Surgery, University of Pittsburgh School of Medicine.

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David L. Dunn, Executive Vice President for Health Affairs, University of Louisville.

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John G. Hunter, MD, FACS, Mackenzie Professor and Chair, Department of Surgery, Oregon Health & Science University.

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Jeffrey B. Matthews, MD, FACS, Dallas B. Phemister Professor and Chairman,

Department of Surgery, University of Chicag.

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Raphael E. Pollock, MD, PhD, Professor and Director, Division of Surgical Oncology, Department of Surgery, Chief of Surgical Services, Ohio State University Comprehensive Cancer Center, The Ohio State University Wexner Medical Center.

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Schwartz's Principles of Surgery ABSITE and Board Review, 10/e, by F. Brunicardi, Dana Andersen, Timothy Billiar, David Dunn, John G. Hunt PDF

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[K380.Ebook] Free Ebook The Medical Casebook of Adolf Hitler: His Illnesses, Doctors and Amphetamine Abuse, by Leonard Heston MD

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This revised and expanded edition has important new data. Reviewers of the earlier edition said:My observations of Hitler and my experiences wet him as his close associate convince me that Professor Heston has come to the correct conclusions. Albert SpeerContributes significantly to our understanding of this complex and despised man. Clearly written with sufficient explanation of medical material. D.W. Swanson, MD, Mayo Clinic Proceedings Leonard Heston, a distinguished psychiatrist of international standing, has produced a very readable, well researched medical history of Hitler.Alan Emery, MD, British Medical JournalA truly engrossing book that makes readers feel they are glimpsing new and intimate views of a monumental figure. Fascinating and excellent. American Academy of Political and Social Science AnnalsI accept the diagnostic and medical conclusions. The evidence of amphetamine intoxication is massive. Rubin Berman, MD, Minnesota Medical Bulletin Remarkable. The definitive book on Hitler's health. William Nolan, MD author of The Making of a SurgeonA welcome detailed study documented with unusual cart. A fascinating read. Literary Journal

• Sales Rank: #1663257 in Books
• Brand: Brand: iUniverse, Inc.
• Published on: 2007-06-28
• Original language: English
• Number of items: 1
• Dimensions: 9.00" h x .45" w x 6.00" l, .61 pounds
• Binding: Paperback
• 180 pages

Features

• Used Book in Good Condition

About the Author
Leonard Heston, MD, is an emeritus Professor of Psychiatry. While at the University of Minnesota Medical School, one of his assignments was a chief physician on a hospital ward devoted to drug abuse research. He has received several major awards in medical science and has over 250 scientific publications. Hitler?s medical history has long been an engrossing part-time hobby.

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4 of 4 people found the following review helpful.
The Medical Casebook of Adolf Hitler
By Alan Hill
This book was comprehensive, without redundant detail; yet for a scholarly medical work, it was facinating and a great read. Dr. Heston developed his conclusions with excellent supporting documents and first-hand interviews. If a particular diagnostic hypothesis was not well founded on facts, or if an illness was not proven, he said so. In other words, he did not build his work on rumors or theories.

1 of 1 people found the following review helpful.
Answers Drug Addiction Questions
By Cookie Monster
I read this recently and it basically answers the questions associated with Hitler's drug addictions - And also suggests he might not be alone in the overall world of politics...! Good read.

1 of 1 people found the following review helpful.
Excellent seller.
By Diana Kelly
An exceptional read. Interesting facts. A rare subject to find published. Excellent seller.

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• Sales Rank: #153027 in eBooks
• Published on: 2010-02-01
• Released on: 2010-02-01
• Format: Kindle eBook

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0 of 0 people found the following review helpful.
Had a prefect baby on these routines, and now a perfect toddler.
By Weetabix
Excellent advice and routines. Though I didn't find the routines suitable for my child until about three months old due to feeding issues, I did however follow the sleeping guidelines at that time. Taking the time each nap to teach my child to sleep has unknowingly been a savior as I've never had a problem continuing forward. It is only now that my friends with one year olds that are still not sleeping, made me realize how thankful I was to employ the wisdom in this book. Of course with any advise you take what works for you, allow for road blocks like teething and illnesses, but get back onto the training as soon as possible. My child now tells us he wants to go to bed at a mere 13 months. Tells us when he is hungry. I put that down to Hall's advise, and our commitments to the routines.
Many thanks.

0 of 0 people found the following review helpful.
Excellent How-to for toddlers
By G. C. Eiris
A fabulous book if you're looking for fail-safe instructions on how to handle everything related to a toddler's behavior and sleep. I also have Tizzie Hall's Save Our Sleep from birth to two years, and I must say that a lot of the initial sections have basically been duplicated in the toddler book, thus making them incredibly boring for anyone who's already read the baby book (that's the reason I did not rate 5 stars). Following the instructions in this book is not easy, it requires a lot of consistency and strength, but it's very worth while.

0 of 0 people found the following review helpful.
but all in all the schedules have worked beautifully for us
By B'sMom
This book has literally saved our sleep! We started with Tizzie's routines when my son was about six months old. He's now two and a half and has slept 7am-7pm (plus daytime naps) without fail for two years now. I have made some adjustments (ie, less clothing to sleep in since we are in a warmer climate), but all in all the schedules have worked beautifully for us. Highly recommend!

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[M239.Ebook] Ebook Free The Hustler's 10 Commandments, by Hotep

Ebook Free The Hustler's 10 Commandments, by Hotep

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The Hustler’s 10 Commandments is the entrepreneur’s Bible! It offers a hip, contemporary look at real business by providing the top 10 practical strategies for success in any business. The Hustler’s 10 combines corporate best practices, ancient wisdom and guerrilla tactics for today’s independent-minded entrepreneur. Often compared to “Think and Grow Rich” and “7 Habits of Highly Effective People”.

• Sales Rank: #1046588 in eBooks
• Published on: 2010-03-01
• Released on: 2010-03-01
• Format: Kindle eBook

About the Author
New York Native, Hotep is an acclaimed visionary and pioneer in the independent entertainment and media industries. He is an educator, filmmaker, artist and media mogul. As owner and operator of Skinnymen Productions, Hotep is widely known for his guerilla marketing tactics, out-the-box thinking, and of course, hustle. His motto..."Don't wait for opportunity, create it!"

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2 of 2 people found the following review helpful.
Nice
By Jessica
I like it, all things one already knows, however, all things one has lost somewhere in our heads and this book is a great way to put them all together in one book. I particularly enjoyed that this book gives you assignments after each chapter and makes you do a checklist of every task it asks you to complete, truly helpful. Although if you're looking for a book to teach you How to Hustle anything else besides the idea of "coming up in the world of business and associations", you're looking at the wrong one! Hahaha this book teaches you how to manage your success in a company (of your choice) through self discipline and proper associations, relate that last part to the saying of "tell me who your FRIENDS are and I'll tell you who YOU are" hang out with the rich, educated, powerful, and by means of association, a source of hustle* in order for any of that to make any sense, if it doesn't already! buy the book! it's worth it ;)

1 of 1 people found the following review helpful.
this book is awesome
By Jaleseya Goodall
the wording is awesome, down to earth simple and to the point.Very empowering, and can reach any age group. This type of literate is needed in these serious times for us as African american or any disenfranchised group .

0 of 0 people found the following review helpful.
Hotep's Book
By Eng teach
The book was in great shape and the order came within a very days, long before the last expected date
of arrival. I enjoyed reading Hotep's book to help young people be successful.

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[R128.Ebook] Get Free Ebook International Migration in the Age of Crisis and Globalization: Historical and Recent Experiences, by Dr Andrés Solimano

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The international mobility of people and elites is a main feature of the global economy of today and yesterday. Immigration augments the labor force in receiving countries and provides many of the bodies and minds that are essential to any vibrant economy. Talented people are critical to the transfer of knowledge, ideas, fresh capital, contacts, and entrepreneurial capacities. This book is based on a blend of theory, varied country examples, and rich historical material ranging from the mid-nineteenth century to the early twenty-first century. It discusses the conceptual underpinnings of the push and pull factors of current migration waves and their impacts for development on the source and receiving countries. The analysis reviews the historical context under which various migration experiences have taken place - both in periods of internationalism and in periods of nationalism - in order to contribute to debates on the desirability of and tensions and costs involved in the current process of international migration and globalization. These issues are relevant during both times of economic slumps and times of economic growth.

• Sales Rank: #2441668 in Books
• Published on: 2010-07-12
• Released on: 2010-09-02
• Original language: English
• Number of items: 1
• Dimensions: 8.98" h x .55" w x 5.98" l, .73 pounds
• Binding: Paperback
• 240 pages

Review
"This book asks critical questions about immigration, an ever present and polemical topic. By revealing the mysteries of the developing world's immigrant talent, Solimano opens a new chapter on the subject. Using theory, history, and argumentative empiricism about today, he makes a compelling case for treating foreign migrants better." - Alice Amsden, Massachusetts Institute of Technology

"Andres Solimano has written a lucid and thorough account of one of the most important policy issues facing the global community. He deftly combines an overview of current trends, cogent analysis of the causes and consequences of international labor flows, and a balanced discussion of policy options confronting sending and receiving nations." - Gordon Hanson, University of California, San Diego

"Migration is once again on policy makers' radar screens. This book offers an excellent review of a number of important migration topics, including its determinants and impacts. The author examines these issues in both source and host countries, using a judicious mix of analysis and historical examples and making the important distinction between periods of nationalism and internationalism. This volume should greatly benefit migration experts, students, practitioners, and anyone interested in the topic." - Maurice Schiff, Lead Economist, Latin America and Caribbean Region, The World Bank

"South-North labor migrations have the power of increasing global output. They should therefore be encouraged provided the output gain can be distributed so that everybody is better off. In a brilliant and illuminating analysis, Andres Solimano shows why such an inter- and intracountry redistribution is inherently difficult, why migration is less than socially optimal, and what should be done about it." - Fran�ois Bourguignon, Director, Paris School of Economics, and former chief economist, The World Bank

"Andres Solimano adds to a burgeoning literature a highly readable book on the motivations for international migration and the consequences for both sending and receiving countries.... This book will be particularly useful for students and researchers seeking to understand immigration patterns in the context of globalization." - Madeline Zavodny, Agnes Scott College, Journal of Economic Literature

About the Author
Andr�s Solimano is founder and Chairman of the International Center for Globalization and Development. He holds a PhD in Economics from the Massachusetts Institute of Technology. Dr Solimano was a Regional Advisor at the United Nations Economic Commission for Latin America and the Caribbean, Country Director at the World Bank and Executive Director at the Inter-American Development Bank. He was also Director of the project on International Mobility of Talent with the United Nations University-World Institute of Economic Research and served as Executive Director for Chile at the Board of the Inter-American Development Bank. Dr Solimano has written extensively on international migration, talent mobility, growth, inequality, political economy, macroeconomics and international development.

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